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Let's face it, your customers are hiring YOU, not your brand. To grow your personal brand there are two things you don't need: permission or perfection. You do, however, need to be brave. Putting yourself out there isn't an easy task, but when done right, results in massive success. If you're looking to build your personal brand, take note from these 8 agents whose personal brands are blowing up. Be sure to follow them and watch their work - it's amazing! In the interest of full disclosure, we should mention that many of them are Curaytor clients. Are we biased? Maybe. But look at their websites and profiles and we're confident you'll agree.

Jessica Woodbeck

The Woodbeck Team

Jessica uses her series Thrive in Real Estate to share her success in business with other agents.

Jay Marks

Jay Marks Real Estate

Jay Marks is becoming a famous name in his local market. Jay uses co-branding through his video series Foodie Friday.

92% of people trust recommendations from individuals (even if they don’t know them) over companies.

Will Featherstone

Featherstone & Co

Check out Will's Instagram posts and you'll agree: Will Featherstone is the best-dressed man in real estate.

Amanda Marcum

Marcum Sold

From her blooper reel to four video series, Amanda and her team's video hub is pure gold.

5-7 number of impressions it takes for an individual to remember a brand.

Karen Rodriguez

Group Kora

Realtor or celebrity? Both. Karen has turned into a local celebrity with her gorgeous, high-quality branding.

Jordan Rossman

Streeter Rossman

Jordan's video blog "Why Orillia" just won the Marketing & Promotion award by the Orillia Chamber of Commerce from the City of Orillia!

23% increase in revenue can be seen by businesses with consistent brand presentation across all platforms.

Heather Scott

Seriously Muskoka

Heather's website truly is her best salesperson. Her personality shines through every page, making her relatable and someone people actually want to work with.

Amy Youngren

North Group Real Estate

Amy took her personal brand to grow her business, North Group Real Estate, and is on her way to creating an empire.

If you're looking to grow your personal brand, you should definitely follow all of these agents. Take note of everything they're doing to differentiate themselves from the rest. It may feel like a huge step, but it's in the right direction.

Sources: Forbes, Nielsen

About the author

Jimmy Mackin

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