From The Blog

The Real Reason Most Real Estate Agents Struggle to Get Listings

Most agents are stuck in the cycle of chasing cold leads, running ads, and hoping for conversions. But the agents who consistently win more listings have a different approach: they build a brand-first marketing strategy that makes sellers come to them. Instead of lead gen being the first step, it should be the natural result of trust, authority, and consistent presence. This guide explains how to make the shift.

How to build your personal brand to become a locally known expert

This blog recaps a powerful conversation between Curaytor’s Steve Smith and Mindy Jones of the Amy Jones Group on how to build a personal brand that truly connects. Mindy shares how clarity, consistency, and community have shaped her team’s marketing and culture—while showing exactly how she turns values into action. If you want to build a brand that earns trust, grows your business, and actually feels like you, this is a must-read.

23 Ways to Turn a Single Listing Into a Month’s Worth of Marketing

Turn one listing into 30+ days of marketing momentum. This blog shows real estate agents how to stretch a single listing into a month’s worth of content—featuring 23 practical strategies and a powerful real-world case study from luxury agent Amit Bhuta.

From Listings to Loyalty: How Damian Hall Is Using AI, Video, and Storytelling to Dominate the Luxury Market

Luxury real estate agent Damian Hall shares how he’s using AI, video, and storytelling to market smarter—not harder—in today’s competitive market. From scaling across multiple markets to prepping full marketing packages in under an hour, this blog breaks down the exact tools and strategies he’s using right now. If you’re looking to future-proof your business and stand out in 2025, this is your blueprint.

The 3% Rule: Why Most Agents Are Ignoring the Most Profitable Part of Their Database

Most agents are too focused on chasing new leads and ignoring the goldmine already in their database. The 3% Rule states that 3% of your database will transact in the next 60-120 days—but only if you know how to find them. This guide will show you how to identify high-intent sellers, engage them effectively, and generate more listings without spending a dime on cold leads.

The Ultimate Lead Conversion Guide for 2025

Turning leads into clients is the biggest challenge in real estate. This guide breaks down the essential lead conversion strategies for 2025, from fast follow-ups to leveraging technology so no opportunity is missed.

How to Use Market Data to Position Yourself as a Thought Leader in Real Estate

Want to go from “just another agent” to the market expert everyone trusts? Learn how to use market data to build credibility, share insights, and offer real solutions in your real estate business.

7 Ways Real Estate Agents Can Build Long-Lasting Client Relationships in 2025

The best agents in 2025 won’t just close deals—they’ll build lifelong relationships. Learn 7 proven strategies to create trust, loyalty, and repeat business, from using tech to personalize experiences to making client appreciation unforgettable. Read the full blog now.

The Real Estate Agent’s Guide to Email Deliverability in 2025

This blog post explores the critical topic of email deliverability for real estate professionals. With email remaining one of the highest-ROI marketing channels, ensuring that your messages reach the inbox (and not the spam folder) is essential. We break down the key factors that influence email deliverability, best practices to improve inbox placement, and expert insights from Luke Martinez, a deliverability specialist, to help real estate agents maximize their email marketing efforts.

How Storytelling Can Help You Sell More Homes

Discover how storytelling can transform your real estate business. Learn how to connect with clients authentically, simplify complex information, and position yourself as the trusted expert they need.

Why Email Marketing Is Still the Most Powerful Tool for Real Estate Agents in 2025

Email marketing isn’t just relevant in 2025—it’s essential. Discover how real estate agents are using email to build trust, generate leads, and stay top-of-mind with the right audience.

Real Estate SEO in 2025: Stay Visible, Stay Competitive

Winning in real estate in 2025 means more than just having a website—it’s about making sure the right people find it. This guide covers the latest SEO strategies to help agents dominate search results, attract more clients, and stay ahead of the competition.

Real Estate Agent Bio: 10 Examples Of Lead-Winning Bios

Interested to know how you can write a standout bio that actually generates you leads? We'll show you exactly how.

The Secret Weapon for Winning More Listings: Curaytor’s Seller Reports

Curaytor’s Seller Reports give real estate agents a game-changing way to showcase their marketing efforts to sellers while turning every listing into an opportunity for more business. These real-time, automatically updating reports prove your value, make pricing conversations easier, and serve as a powerful lead-generation tool for future sellers.

11 Examples Of The Best Website Designs For Real Estate

A great real estate website isn’t just a digital business card—it’s your 24/7 salesperson, constantly working to build your brand, attract sellers, and generate leads. But here’s the problem: most agent websites are doing the exact opposite. They’re set up as search sites, showcasing properties instead of your unique value as a seller’s agent. Or worse, they feel outdated, making you hesitant to even share your site with potential clients.

Real Estate Website Copy Strategies for 2025

Discover the essential website copy strategies every real estate agent needs to stand out in 2025. From crafting a clear Unique Value Proposition to addressing client pain points, this guide has you covered.

Containment is Improving, But the L.A. Fires Aren’t Over Yet. Here’s How You Can Help

How real estate agents in Southern California and all around the globe can help those affected by the terrible fires in Los Angeles

TikTok For Real Estate Agents: 27 Videos To Inspire You

Many real estate professionals are already making great content on TikTok and successfully reaching buyers and sellers. Let’s see what we can learn from the most successful video-makers.

2024 Real Estate Advertising Playbook: 5 Proven Strategies to Attract More Sellers

Discover five proven advertising strategies to attract more sellers in 2024. From cash offer campaigns to personalized ads, this playbook will help you make meaningful connections with sellers and build trust in a competitive market.

How To Build a Powerful Personal Brand for 2025

Learn how to craft a personal brand that sets you apart in 2025 and attracts more opportunities.

How To Master Paid Lead Generation for Real Estate in 2025

Paid lead generation in real estate is about more than running ads—it’s about running the right ads with precision. This guide dives into proven strategies for mastering Google PPC, Facebook, and Instagram ads, focusing on high-quality leads, effective budgeting, and smart listing promotions.

7 of the Most Effective Real Estate Email and Newsletter Ideas For 2024

Discover seven powerful email and newsletter strategies for real estate professionals in 2024 that drive engagement, generate leads, and keep your brand top-of-mind.

9 Fastest Ways to Get Listings in 2024

Discover 9 of the best performing listing attraction campaigns to help you grow your brand, start more conversations, and attract more listings.

Beautiful Font Combinations for Real Estate Websites

Curaytor Listing Studio: How to Execute the Perfect Listing Promotion Process

At Curaytor, we're on a mission to build the world's most uncomplicated and intuitive marketing software for real estate agents—that you'll actually use and love—that doesn't require 6 hours of training.

20 Real Estate Instagram Posts That Win Business (2022)

Ever wondered how to create Instagram posts that win you business? We've got the winning formula right here.

The 8 Best Real Estate Yard Signs of 2022

10 Beautiful Real Estate Newsletter Ideas You Can Steal