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Just a reminder to REALTORs, when speaking to a website vendor make sure you know the difference between a visit and an absolute unique visitor. A single person might be responsible for hundreds of visits. Also make sure when someone shows you their SEO that they are logged out from Google. Saw someone today say that another vendor had them at the top, when I showed them logged out they were on page 3!
Realtors: A quick tip. If you send out a message from your email to your entire MLS / Association database of agents and many people mark your message as spam (i.e. you send a property flyer that they didn't request), it's likely your clients will not receive your message. They will probably go into their spam folder. Also if you're sending bulk please make sure to follow the CANSPAM laws.
Melissa Ceja - we definitely recommend our clients to enter their listings manually. Bigger photos, better SEO, etc. However, I'm not aware of a plugin that adds it to your theme? Our themes and any of the other sites that I've seen with it have it built in as part of the theme not as a plugin. The only plugin I found that did this requires you to use their theme too to enable it.
Matthew Pivec - Can I ask who it is? We estimated that our clients would have to pay over 100 months of service before they would break even on that kind of project. (Although we develop on WP to begin with...) Additionally, at least for our clients, there is the lost SEO that we do for them and someone to call if it breaks.
Jim & Rachel, and Rand is so dreamy! haha...for real though, it's foresight like his (and a few key other SEOs) that make them thought leaders. Saw him at the SearchLove conference in Boston in November and he continues to deliver great insight and value.